1. Introduction
Welcome to Pocket Stylist ("we," "our," or "us"). We respect your privacy and are committed to protecting your personal data. This privacy policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application Pocket Stylist (the "App"). Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the App.
2. Information We Collect
We collect information about you in a variety of ways:
Personal Data
Personal information you voluntarily provide to us when you register with the App, including:
- Account Information: Name, email address, username, password
- Profile Information: Style preferences, clothing sizes, favorite colors, brands
- Wardrobe Data: Photos of clothing items, outfit combinations, garment details
- User Photos: Photos you upload for virtual try-on and outfit review features
- Location Data: With your permission, we access your location for weather-based recommendations
Automatically Collected Information
When you access the App, we automatically collect certain information about your device:
- Device Information: Hardware model, operating system version, unique device identifiers
- Usage Data: Features you use, time spent in the app, outfit preferences, recommendation interactions
- Log Information: IP address, access times, app crashes, system activity
- Analytics Data: App performance metrics, feature usage patterns
3. How We Use Your Information
We use the information we collect or receive:
- To provide core App functionality: Manage your wardrobe, create outfits, store your preferences
- To deliver personalized recommendations: AI-powered outfit suggestions based on your style, weather, and occasions
- To enable virtual try-on features: Process your photos to show how outfits look on you
- To improve our services: Analyze usage patterns to enhance features and user experience
- To communicate with you: Send app notifications, updates, and respond to inquiries
- To ensure security: Detect and prevent fraud, unauthorized access, and other harmful activity
- To comply with legal obligations: Respond to legal requests and prevent harm
4. How We Share Your Information
We do not sell, trade, or rent your personal information to third parties. We may share your information in the following situations:
- Service Providers: With third-party vendors who perform services for us (Firebase for data storage, Google Cloud for AI processing)
- Legal Requirements: If required by law or in response to valid requests by public authorities
- Business Transfers: In connection with any merger, sale of company assets, or acquisition
- With Your Consent: With your explicit consent for any other purpose
Important: We never share your wardrobe photos or personal style data with advertisers or marketing companies.
5. Data Storage and Security
We use industry-standard security measures to protect your personal information:
- All data is encrypted in transit using TLS/SSL protocols
- Wardrobe photos and personal data are stored securely in Firebase with encryption at rest
- Access to personal data is restricted to authorized personnel only
- Regular security audits and updates to our systems
- Secure authentication through Firebase Authentication
While we strive to use commercially acceptable means to protect your personal information, no method of transmission over the internet or electronic storage is 100% secure.
6. Your Data Rights
You have the following rights regarding your personal information:
- Access: Request a copy of the personal data we hold about you
- Correction: Request correction of inaccurate or incomplete data
- Deletion: Request deletion of your account and associated data
- Data Portability: Request your data in a machine-readable format
- Withdraw Consent: Withdraw consent for data processing where consent was the basis
- Opt-Out: Opt-out of certain communications and data processing
To exercise these rights, please contact us at emmett.deen@deenventurestudio.com. You can also delete your account directly from the App settings, which will remove all your personal data from our systems.
7. Children's Privacy
Our App is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete such information.
8. International Data Transfers
Your information may be transferred to and maintained on servers located outside of your state, province, country, or other governmental jurisdiction. We ensure appropriate safeguards are in place for such transfers in accordance with applicable data protection laws.
9. Third-Party Services
Our App uses the following third-party services:
- Firebase (Google): Authentication, database, and storage services
- Google Cloud AI: Image processing and AI recommendations
- Weather APIs: Location-based weather data for outfit recommendations
These services have their own privacy policies addressing how they use your information. We encourage you to review their privacy policies.
10. California Privacy Rights
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):
- Right to know what personal information is collected, used, shared, or sold
- Right to delete personal information
- Right to opt-out of the sale of personal information (we do not sell personal information)
- Right to non-discrimination for exercising privacy rights
11. Contact Information
If you have questions or concerns about this Privacy Policy or our data practices, please contact us at:
Pocket Stylist
Email: emmett.deen@deenventurestudio.com
For general inquiries: emmett.deen@deenventurestudio.com
12. Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. For material changes, we will provide notification through the App or via email. Your continued use of the App after any changes indicates your acceptance of the updated Privacy Policy.